Tag Archives: seo weekly roundup

SEO Roundup

SEO Weekly Roundup-December 03, 2018-December 09, 2018

If you worry too much about the URLs of your posts and pages, Google veteran John Muller advises you otherwise.

Replying a recently asked query from a Twitter user about the total length of the URL and use of keywords, Mueller tweeted, “I wouldn’t worry about keywords or words in a URL. In many cases, URLs aren’t seen by users anyway.”

We already know that use of keywords in URLs is a very small ranking factor as it was already mentioned by Mueller in 2016. Once, again we would like to point out that quality content is the only prevailing SEO factor you need to care about.

Structured Data For Question & Answer Pages In Google

google-q-and-a-snippets

A major update of this week, Google announced that it has introduced a new supported structured data format the Q&A pages. It is a reworked design for the question and answer format snippets carousel that you see presently in Google search results. The new design allows you to slide through answers to questions from Q&A pages.

It is not a new addition and had been around for a year now, but Google has now published official structured data markup for it.

You can know everything about the new markup here.

According to the official statement:

Q&A Pages are web pages that contain data in a question and answer format, which is one question followed by zero or more answers to the question. For content that represents a question and its answers, you can mark up your data with the schema.org QAPage, Question, and Answer types.

Properly marked up pages are eligible to have a rich result displayed on the search results page. This rich treatment helps your site reach the right users on Search.

This is designed for social news sites, expert forums, and help and support message boards are all examples of this pattern.

Google To Shut Down Some Old Search Console Reports

Google announced that on December 13, 2018 it will be removing many old search console reports. These reports are already replaced by the new Google Search Console reports.

The reports that will be going away include:

  •     Search Analytics
  •     Manual Actions
  •     Links to Your Site
  •     Internal Links
  •     Mobile Usability
  •     Index Status

There will be some more removals from the Search Console like the Sitemap report in the future.

 

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SEO Roundup

SeoEaze Weekly SEO Roundup-September 24-September 30, 2018

SEO WEEKLY roundup

We start this with October 1st and it’s a Monday so time for another SeoEaze’s weekly roundup for you. The September ended with some frequent updates from Google. Now let’s see the first SEO roundup of the month.

Google Birthday Update

On September 27th, Google confirmed a smaller update of the algorithm on its 20th birthday, none other than Medic Update. On 1st August, Google’s Danny Sullivan gave some hints about the updates in the Medic algorithm. This update is not a bigger one like earlier birthday updates of Google algorithms, but a smaller one. He said that he posted this update last night in the SEL.

Danny Sullivan made a confirmation that “We haven’t had a major update of that nature, but we did have a smaller one this week.”

Some people say that this is a smaller update and Danny said that it is simply a Google Birthday update. Some experts say that it is called as a smaller update since one can call it a smaller one since its impact on local business page rankings is smaller when compared to previous birthday updates.

He added that some people are saying it is a reversal of previous updates and some said that this one impacted their sites badly and some said that by this birthday update, their sites recovered from the havoc of previous algorithm updates.

Sullivan added that though it impacted a smaller number of sites, the impact is tougher on the sites it could impact.

Now Credit Metadata Added To Google Images Search

image-rights-metadata-google-images-1538133873

Google made an announcement that they added creator and credit metadata and will add Copyright notice Metadata. By this update, Google will update Image credits information on the image along with Google Image Search. Google further added “Also in partnership with CEPIC and IPTC, we hope to create better usage guidance for photographers, photo agencies and publishers to include copyright and attribution information in image metadata. For more on how to best implement IPTC metadata, refer to the IPTC Guidelines.”

Google My Business Video Verification Feature

Two years ago Google started testing methods for the verification of local business by using Google My Business through a video call. Here is the synopsis of Google’s Ben Fisher’s Twitter screenshot in this regard.

In the recent update, the user can select “verify now through live video chat with our operators” and then select “connect” button. This is not meant for all businesses. This is a default option in the Help menu but it comes up occasionally.

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