Most of us believe that for technical SEO, one should have excellent programming skills. Some funny mistakes of people who are called as techie giants may cause lower rankings for their websites. By avoiding simple mistakes and by adopting small SEO technical tactics, one can get massive traffic for his or her technical website.
The first thing that shows impact on your website ranking is loading speed of your webpage. Even Google confirmed that page speed matters in improving rankings of a website. Page Speed Insights Google tool evaluates your page speed and helps to reduce loading time. To improve the loading speed of mobile version of your website, you can take the support of Google new page speed tool. This tool helps to check your website speed on 3G mobile phone and assesses the mobile usability of your website.
Always name your files and save in lower case or Robots.txt. These are case sensitive. You should save these files in the main directory of your website. If the crawlers cannot find your files in the main directory, your website rankings will be lowered.
Most of the beginners believe that infinite scroll on the websites attract more visitors or crawlers. But for a good optimization for your website, you should add the series of pages to your infinite scroll which helps easy navigation and good website rankings. Always take care of the code, rel=”prev”, rel=”next” in your infinite scroll.
Google don’t bother about the structure of your sitemap till it is in XML. You can plan the structure of your sitemap and category breakdown as you wish and this does not affect your website traffic.
The Noarchive tag has nothing to do with your website rankings. It does not show any negative impact on your website traffic. This tag only hides cached pages in your website and makes them invisible on search engines.
In general, Google first crawls your homepage unless there are a number of links related to the specific page. This cannot be taken as a rule but a general thing.
Google allots different scores for third-party links of your website and link from your website when search rankings are taken into consideration.
Google search console helps you to check your crawl budget and increase or decrease it according to your requirements. Crawl budget means the number of pages the search engine wants or crawl at a given amount of time.
Pages which have no SEO value like privacy policies can be avoided to improve your crawl budget. You can block pages without unique content or low quality content to enhance your website rankings.
With the help of Google tools, you can assess the performance of your website on mobile devices and check the number of views for your website. You can use Google console for mobile usability for this task. Mobile- friendly test can also be tried.
Website traffic can be improved based on the security of the website. Half of the Google SERPs are HTTPS. Google webmaster issues warning about navigating insecure websites.
According to the representatives of Google, it takes months to recognize which websites are alive and which websites are moved. To top your website in the searches, you should keep redirects of your website unchanged at least for a year. This is recommended for security of your website also.
Google often shows details of searches related to relevant content of your website in the search box. However you can control the content to be displayed in the search box to find relevant content for their search.
The notranslate Meta tag is a good choice for website owners who do not want to show translated version of their websites or translate their website content in different languages. You can use this option if you are not willing to show the translated version of their website in Google or those who don’t have much trust about the ability of Google to translate their page in an effective manner.
In addition to the above tips, you can follow the following tips for good optimization of your technical website
If you are just beginning with SEO it is important that you watch out for the technicalities that are going to benefit your website. These 15 SEO technical facts would be a great start.