Voice Search is changing the way for almost every industry that relies on online presence for the business.
According to the latest reports by ComScore, by the end of 2020, 50% of searches will be voice searches. With the easy availability of smartphones and the internet, people are getting used to voice searches. PWC projects that almost 32% of Internet users aged between 18 and 64 already use voice search feature regularly. The same report by PWC also shows that 71% of the smartphones users today prefer their voice assistant for searches rather than typing.
All these numbers suggest that voice searches are the future of web search and they are most likely to change the search behaviour of the users.
What does that mean for your business or brand?
Search engines like Google are updating their algorithm to accommodate voice searches. This implies that you cannot rely on your existing content to rank. The sooner you adopt a strategy to optimise your website for voice search, the earlier you will be able to tap into the potential of voice searches.
With gadgets like Amazon Echo, Google Home and Apple HomePod becoming the go-to voice assistants for every common household, you can expect a new wave of technological change.
We have already covered a lot about voice search on our blog. Still, it helps if you are aware of how the number stands and what future predictions hold for voice searches. Our team at SeoEaze has created this deeply insightful Mobile Voice Search Statistic Infographics to help you understand how largely the industries are affected.