Optimising Product Images on Amazon: 10 Expert Tips

Images remain one of the most critical parts of effective e-commerce. If you are selling on Amazon, your customers have a lot many options at their fingertips. Before your customers make a choice, they will look at the images. If you want to beat your competition, you cannot compromise on high-quality images. You need to… Continue reading Optimising Product Images on Amazon: 10 Expert Tips

7 Proven Ways To Improve Your Email Marketing Campaign

Improve Your Email Marketing Campaign

Email communication is an important medium to attract potential customers and clients to invest their time and money in your business. Email marketing is no different from any other marketing strategy. What we used to do with pamphlets in earlier days, today newsletters and marketing emails serve the same purpose. Most of us like to… Continue reading 7 Proven Ways To Improve Your Email Marketing Campaign

Facebook Ads Vs Google Ads: How To Allocate Your Marketing Budget

Facebook Ads vs Google Ads

To enhance your online presence and improve business, you need to promote your page through Google Ads ( earlier known as Adwords)  and Facebook Ads. This makes your page reachable to an enormous audience and gains loyal customers. Google Ads is not the solitary tool to improve your business in the current scenario. Facebook Ads… Continue reading Facebook Ads Vs Google Ads: How To Allocate Your Marketing Budget

Published
Categorized as PPC

SEO Eaze Weekly Roundup: November 20, 2018 to November 26, 2018

The first week after the Thanksgiving and holiday mood is all set in. For SEOs all across the globe it is the time to work towards driving more sales to ecommerce during the festive spirit. Last week was quite complacent with no big revelations from Google or any other search engine. That being said, some… Continue reading SEO Eaze Weekly Roundup: November 20, 2018 to November 26, 2018

SEOEaze Weekly SEO Roundup-Google Updates, Bing AMP Support

Another week has ended, the weather has gone a little cold but the SEO community is all warm and hostile due to the frequent Google Search Algorithm updates. On September 19, there was a lot of chatter about a probable Google search algorithm update. Most of the automated tracking tools picked the spike in ranging… Continue reading SEOEaze Weekly SEO Roundup-Google Updates, Bing AMP Support

Optimizing Content For Voice Search-It’s The Next Big Thing In SEO

For those of you who still think that voice search is just another fad, you are making a grave mistake. Early adopters have already embraced this new change in the SEO. The major reason for the rise of the voice search is the basic human tendency of preferring conversing overwriting. Another benefit of voice search… Continue reading Optimizing Content For Voice Search-It’s The Next Big Thing In SEO

Published
Categorized as SEO

Managing A Profitable PPC Campaign: Lesson Learnt After Spending $2 Million On Adwords

Of all the advertising campaigns on the internet, Google’s Adwords PPC offers the most return on investment. But not every marketer understands how to run a profitable PPC campaign. After spending over $2 million on Google Adwords, I can safely say that I know what it takes to run profitable PPC campaigns without being burnt.… Continue reading Managing A Profitable PPC Campaign: Lesson Learnt After Spending $2 Million On Adwords

Content Is King, But What Matters Quantity Or Quality?

For optimizing a website, all of us unanimously agree on a saying, “Content is the King”. We believe that high-quality content gives user satisfaction and better optimization for our business or website. Content is a concept hard to understand. High-quality content alone cannot give you good rankings. You need some marketing strategies along with the… Continue reading Content Is King, But What Matters Quantity Or Quality?

Published
Categorized as SEO