If you are the one who was hit badly by Google Panda last year, you may have taken steps to recover from the loss. But again, the search engine giant has left SEO experts, site owners and bloggers in a tough situation. This is with its latest update of Google Panda 3.4. The search engine giant confirmed that the latest Panda 3.4 has been rolled out.
What to do?
It is indeed the latest iteration of algorithms that is stressed upon improving and enhancing the search results through dropping the rankings of all those sites that have low quality and poor content.
Even if SEO is a great way for a business to enhance its overall appeal to the search spiders, the latest practices mandate that the marketers now focus on development of only high quality and relevant content in order to drive the search traffic and rankings.
Google Panda 3.4 update
The latest Google Panda 3.4 will indeed provide better ranking for the quality websites i.e. the sites that have original, fresh and quality content and the content that is well researched and properly analyzed. The update surely highlights that while some websites will go up, others will go down. So, if you too wish like having nice rankings of your site or blog, you need to focus on premium quality content so that your site gets rewarded by Google.
Focus on content
Just like the previous Google Panda version, with the 3.4 Panda update, you still need to concentrate on ensuring that your site becomes home to unique and fresh content. You need to further ensure that you do not have any copy pasted or borrowed material from some other sources.
Engage in your visitors
Further, you can see to it that you try to involve as many people as you can in your site through testimonials, comments. This will bring in the real traffic and attract them to be at your site. All this is only possible when you provide them with unique content on a regular basis.
Make note that the spam comments are avoided at any cost. This is so because such comments seem to be scraper for the search engine spiders and so they reduce the ranking of your site.
Be careful and enjoy the update
With the latest Google Panda update, you need to be careful just like the last time and enjoy having a site that is high in search ranking. You have to follow the algorithm and see your site in flying colors.