10 Essential WordPress Plugins For SEO

All the website owners and developers strive hard to get their website good traffic and through that, a good revenue. But all your hard work gets ignored by the visitors if your website is not optimized properly.  Though your website content is presented in appealing style, layout and design are good, without search engine optimization… Continue reading 10 Essential WordPress Plugins For SEO

Why You Might Be Using Keyword Rankings In All The Wrong Ways?

Keyword rankings are important in Search Engine Optimization (SEO), but are not the ultimate performance indicators. As a website owner, you should realize this. Many a times, keyword rankings give an unreal picture. A word of caution here: Do not let your online marketing strategy get influenced by keyword rankings. Let us see how you… Continue reading Why You Might Be Using Keyword Rankings In All The Wrong Ways?

How To Gain Ranking In Local Search Results

Every business website is eager to appear in the Google local 3-pack or top local search results. However, this has become more difficult than ever due to: Local search result reduction from the earlier 7-pack to the present 3-pack Top and bottom pages getting filled with advertisements and Online directories occupying the rest of Page… Continue reading How To Gain Ranking In Local Search Results

What Is Google Rank Brain? Why Does It Matter

Google Rank Brain

Whenever Google rolls out an update, it causes a stir in the SEO and digital marketing industry. We all can anticipate the hype when the news of the “third most important ranking factor” update was broken to public in 2016. If you haven’t guessed yet, we are speaking of the Google’s RankBrain update. What is… Continue reading What Is Google Rank Brain? Why Does It Matter

What’s Google Mobile First Indexing & Why You Need to Prepare Your Website for it

Whether you run a digital marketing firm or you own a blog, Google algorithm updates affect you equally. Speaking of the recent updates the Mobile-First index is the next expected update that will affect the SEPRs in the search giant. Don’t Panic! Unlike Panda and Penguin updates, any major reshuffle in the rankings is not… Continue reading What’s Google Mobile First Indexing & Why You Need to Prepare Your Website for it

How To Achieve Position Zero: A Featured Snippets Guide

Google Related Questions

Featured snippet is somewhat a mysterious search feature. This tutorial explains what featured snippet is and provides step-by-step guide for optimizing your website pages to rank at position 0. Ranking at the first position on Google search results is the ultimate goal of SEO for most site owners. However, achieving this dream can be a… Continue reading How To Achieve Position Zero: A Featured Snippets Guide

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Categorized as SEO

How To Optimize Your Business for Voice Search -Is it Even Important?

We all often do voice search on our mobiles to navigate to some place, to find some restaurants nearby or to get answers to specific question like: What’s the name of Donald Trump’s height & Google shows us the answers of our queries.  With the growth in technology of Smartphones & other devices that have… Continue reading How To Optimize Your Business for Voice Search -Is it Even Important?

Ankit Pandey, Our CEO Discussing about Link Building at Interview with MediaShower

In an interview with “MediaShower”, Ankit Pandey discusses strategic SEO techniques, link building, content & social media marketing evolution and Google update’s take on SEO. Here’s an abstract of the interview. The changing trends of SEO and evolution of Google’s intelligence comparative to human brain, requires for a link building strategy that is not the… Continue reading Ankit Pandey, Our CEO Discussing about Link Building at Interview with MediaShower

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Categorized as SEO

How to Run Low Budget Adwords Campaign Successfully

Internet marketers choose different ways of advertisements to promote their websites. There are two ways to boost traffic to a website: Pay per click or PPC and SEO or Search Engine Optimization. Google Adwords is the most popular PPC advertising method chosen by millions of online marketers. Creating a good Google Ad Campaign is not… Continue reading How to Run Low Budget Adwords Campaign Successfully

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Categorized as PPC Tagged

5 Easy Quality Score Hacks to Save Money with Your Adwords Campaign

It is often a much debatable question as to how one can make the PPC or Adwords campaign cost effective. Well, having a good quality score is the answer to it. Advertisers are curious about what this quality score should be so that they can see that their campaign is well managed or within the… Continue reading 5 Easy Quality Score Hacks to Save Money with Your Adwords Campaign

Adieu “Content Keywords”, Feature Dropped from Search Console

Google finally bid adieu to Content Keywords section placed in Google Index of the Search Console. The search giant hinted on making changes to the Search Console, finally the change was made. On its official Webmaster Central Blog, Webmaster Analyst, John Mueller broke the news to the world. Read the full post titled Saying goodbye… Continue reading Adieu “Content Keywords”, Feature Dropped from Search Console

How to Use Social Media for your Website SEO

We don’t have a choice on whether we do social media, the question is how well we do it?” ― Erik Qualman The meaning of the term “social media” has changed its literal function considerably in present times. The way it was considered some time ago is not the same now. Earlier, popular social media… Continue reading How to Use Social Media for your Website SEO

How To Improve Your Website Speed : 8 Tips For Your Site

Website speed is really crucial and thus a faster loading site means better user experience. Indeed, there is no point making an impressive site if it takes much time to load. You may be thinking of why you should give consideration to the website speed. Well, there are a number of facts and reasons behind… Continue reading How To Improve Your Website Speed : 8 Tips For Your Site